Marc van Venrooij


E-commerce professional with 20+ years experience in online marketing and e-commerce. Specialist in Clicks & Bricks (omni-channel) strategies.Goal: Creating happyness for online customers.

Specialties: E-commerce, internet marketing, seo, web design, interactive design, web usability, project management (prince 2), web development, proces improvement, App design/development.
Web analytics.


Head of Digital Marketing & Innovation at Coca-Cola European Partners

Aug 2019 – Present

Senior Manager Online Digital Innovations & E-commerce at Coca-Cola European Partners

May 2018 – Aug 2019

Senior Manager Online (e-commerce) at Coca-Cola European Partners

May 2013 – May 2018

E-Commerce Manager Benelux & Scandinavia at Dorel Europe

March 2012 – April 2013 (1 year 2 months)
E-commerce Manager Benelux & Scandinavia o.a. Maxi-Cosi

Senior E-commerce Project Manager at Score/Chasin’

March 2011 – March 2012 (1 year 1 month)

Hoofd Internet (head of e-commerce) at Nederlandse Expert Groep b.v.

April 2008 – March 2011 (3 years)

Sr. Web Consultant at Campina

May 2007 – April 2008 (1 year)
1 recommendation available upon request

Manager Marketing & Internet at Score

December 2001 – March 2007 (5 years 4 months). Head or Marketing and E-commerce. Part of the management team. Responsible for all marketing activities and all internet activities. First online men jeans webstore of Benelux. Build from the ground up to a highly successful webshop.

 3 times nominated for best internet site of the year by In 2007: 3rd place of best Dutch internetshop of the year.



1997 – now

first niche content website build and where my e-commerce passion started. Selling my first word doc file (digital book) to Japanse and Canadian art of cardistry lovers made me think about the possibilities of e-commerce.

Skills & Expertise

E-commerce – Digital Commerce
Online Marketing

Website Development Strategic Advice
Behavioral Targeting

Email Marketing
Social Media Marketing
Online Advertising Marketing

Retail media

Data Clean Rooms

Artificial Intelligence


MIT USA Course: Artificial Intelligence: Implications for Business Strategy 2018

Hogeschool Utrecht bachalor, Economics and Organisational Behaviour, 1996 – 2000

Honors and Awards

ING Retail Award Best Bricks & Clicks 2010 (

3rd place for best Dutch internetshop of the year by in 2007. (

3 times nominee best internetshop ( 2005,2006,2007)